Selected Work
Strategy Cadet: Explainer
AI Explainer · Strategy CadetPAW Patrol: Dino Movie Cinema TVC
Cinema TVC · Spin MasterMcLaren Artura: AI TVC
AI TVC · McLarenMadonna: Rebel Heart Tour
Concert Film · MadonnaLean Cuisine: Taste It All
Broadcast TVC · Lean CuisineRed Bull: Bay Flight
Australian Grand Prix · Red BullUrban Ethos
AI Product Campaign · Urban EthosBatman RC: AI Mock TVC
AI Modelling and Augmentation · Spin MasterReal Estate: AI Stills to Motion
AI Motion Pipeline · MCG Royale PenthousePAW Patrol: AI Templated POS
AI Point of Sale Animation · Spin MasterAmerican Tourister: It Can Take It
Broadcast TVC · American TouristerJumanji: Bring the Adventure Home
Broadcast TVC · Spin MasterAdriatic Furniture: Made for Melbourne
Broadcast TVC · Adriatic FurnitureJamie Durie: Living with Purpose
Web Series · Repurpose ItAdriatic Furniture: Drone
Broadcast TVC · Adriatic FurnitureBeyond Blue: Mental Health Testimonials
Online Film · Beyond BluePAW Patrol: Bedtime Story
Localised TVC · Spin MasterSport Integrity Australia: Protecting Sport Together
Government · Sport Integrity AustraliaV/Line: Rising Stars
Documentary · V/LineLendlease: Collins Wharf
Property Film · LendleaseThe King of Oz
Reality TV · York StudiosHarry Potter: Wizarding Wands
Social · Spin MasterCannabis Card: The Future of Regulated Digital Transactions
Animated Explainer · SMJDirect Connect: Fast and Curious
Social · Direct ConnectFlipacar
Animated TVC · FlipacarTom Jones: Black Betty
Music Video · Tom JonesRed Energy: A Red Story
Brand Testimonial · Red EnergyACCC: Quadbike Safety PSA
Government · ACCCThe Jerk
Social · The JerkAmcal: Little Prick
Broadcast TVC · AmcalBest Drive: Test Drive
Corporate Film · Best DriveAdriatic Furniture: Massage
Broadcast TVC · Adriatic FurnitureBaxter Laboratories: Pure
Corporate Film · Baxter LaboratoriesImelda May: Sneaky
Music Video · Imelda MaySpotlight: Crafts
Broadcast TVC · SpotlightMongrel Boots
Broadcast TVC · Mongrel BootsToyota AFL: First Bounce
Stadium LED Animation · ToyotaCricket Australia: Logo Animation
Logo Animation · Cricket AustraliaStrategy Cadet: Explainer
AI Explainer · Strategy CadetPAW Patrol: Dino Movie Cinema TVC
Cinema TVC · Spin MasterMcLaren Artura: AI TVC
AI TVC · McLarenMadonna: Rebel Heart Tour
Concert Film · MadonnaLean Cuisine: Taste It All
Broadcast TVC · Lean CuisineRed Bull: Bay Flight
Australian Grand Prix · Red BullUrban Ethos
AI Product Campaign · Urban EthosReal Estate: AI Stills to Motion
AI Motion Pipeline · MCG Royale PenthouseAmerican Tourister: It Can Take It
Broadcast TVC · American TouristerJumanji: Bring the Adventure Home
Broadcast TVC · Spin MasterAdriatic Furniture: Made for Melbourne
Broadcast TVC · Adriatic FurnitureJamie Durie: Living with Purpose
Web Series · Repurpose ItAdriatic Furniture: Drone
Broadcast TVC · Adriatic FurnitureBeyond Blue: Mental Health Testimonials
Online Film · Beyond BluePAW Patrol: Bedtime Story
Localised TVC · Spin MasterSport Integrity Australia: Protecting Sport Together
Government · Sport Integrity AustraliaV/Line: Rising Stars
Documentary · V/LineLendlease: Collins Wharf
Property Film · LendleaseThe King of Oz
Reality TV · York StudiosHarry Potter: Wizarding Wands
Social · Spin MasterTom Jones: Black Betty
Music Video · Tom JonesRed Energy: A Red Story
Brand Testimonial · Red EnergyACCC: Quadbike Safety PSA
Government · ACCCThe Jerk
Social · The JerkAmcal: Little Prick
Broadcast TVC · AmcalBest Drive: Test Drive
Corporate Film · Best DriveAdriatic Furniture: Massage
Broadcast TVC · Adriatic FurnitureBaxter Laboratories: Pure
Corporate Film · Baxter LaboratoriesImelda May: Sneaky
Music Video · Imelda MaySpotlight: Crafts
Broadcast TVC · SpotlightMongrel Boots
Broadcast TVC · Mongrel Boots
Aerial Montage
- Aerial filming and photography
- Flight mission planning
- CASA liaison and permit management
- Insured for Australian airspace
- Certified drone operations
- RePL · Chief Remote Pilot
- AROC · REOC · Cert III Aviation
I fly a fleet matched to the job: heavy-lift platforms for cinema cameras, mid-size aircraft for broadcast and commercial work, and sub-250 gram drones for tight or sensitive locations a larger aircraft can't reach.
I hold a CASA Remote Pilot Licence and Remote Operator's Certificate, am insured for Australian airspace, and handle CASA liaison, flight approvals and permits myself. Behind the drone work sit 150+ hours shooting from helicopters and fixed-wing aircraft, so the aerials cut naturally with the ground footage.
For a single hero shot or a multi-day production, I arrive in a purpose-built vehicle with onboard power, charging and mobile take-off platforms.
I finish the aerial work myself: colour grading, image enhancement, stabilisation and AI-assisted augmentation, through the same pipeline as everything else.
Strategy Cadet: Explainer
AI Explainer · Strategy CadetToyota AFL: First Bounce
Stadium LED Animation · ToyotaCricket Australia: Logo Animation
Logo Animation · Cricket AustraliaCannabis Card
Animated Explainer · SMJDirect Connect: Fast and Curious
Social · Direct ConnectFlipacar
Animated TVC · FlipacarBest Drive: Test Drive
Corporate Film · Best DriveEverything in this section was made with AI and finished by hand. I direct it the way I direct a shoot: story first, then composition, light, movement and pacing, then the edit, grade and finish to broadcast or cinema spec.
I'm platform-agnostic. I've worked with all the major AI video and image models, including Veo, Kling, Runway, Higgsfield, Pika, Sora, Luma, Hailuo, Wan, Seedance, Seedream, Nano Banana, Midjourney and Flux, and I choose the right one for each shot. More and more I work through my own harnesses, built in Claude Code and Python, that call the models directly for control over seeds, references, conditioning and cost. For brand work I train custom LoRA models on a client's products, talent and assets and run them through ComfyUI with ControlNet, so the product stays true to life on screen: its shape, materials, colour, packaging and graphics, with brand fidelity held from frame to frame.
That lets me take a print campaign to motion, animate point-of-sale from a stills library, relight and extend existing footage, or build a full TVC without a shoot. The client's existing assets do most of the work, and turnaround is measured in days.
McLaren Artura: AI TVC
AI TVC · McLaren · York AI Studios- AI-assisted content production
- Localisation and versioning at speed
- Custom pipelines and LoRA training
- Coming soon
Strategy Cadet
SaaS Platform · AI Brand StrategyMy SaaS platform. A team of AI agents researches a brand, its audiences and competitors, and delivers a 14-chapter interactive strategy report through a private client portal. Designed and built in-house, from the agent pipeline to the front end.

















































